Helping advertisers get it right

Created by industry for industry, CAP Services brings training and advice services under one roof, helping advertisers meet the requirements of the Advertising Codes and avoid the reputational damage that can come with an upheld ASA adjudication.

CAP Services can help you to:

  • Ensure ad campaigns stand out without breaking the rules
  • Understand what is and isn’t acceptable to the ASA 
  • Keep up-to-date with the latest developments and guidance in ad regulation 
  • Help avoid reputational and commercial damage.

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Digital remit training seminar - webcast

Screenshot from Digital remit advertising webcast

Advertising Codes training seminar - webcast

Webcast screen grab

Forthcoming events

Booking open for:

Advice:am Gambling advertising

Industry zone

A secure zone for CAP and BCAP panel members and Ad Alerts subscribers.

Industry Zone

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Keep up-to-date with the latest news and advice on how to comply with the rules.

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Copy Advice

Need advice on your campaign? Our dedicated website brings together AdviceOnline database and all essential news, help and guidance for non-broadcast advertisers under one roof.

Copy Advice website

Hard copies of the new Advertising Codes

Order your hard copy of the new CAP and BCAP Codes.

How to order

Events training programme

Check out the dates for this year's training and advice seminars for advertisers, agencies and media owners on advertising regulation.

Go to Events

FAQs

Have you got a question about CAP and BCAP and how the system works?

Visit FAQs section

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