Type: General
Product: Anti-Cellulite Pills
Action: Contact Copy Advice
Sector: Health and beauty

Since the release of Cellasene in Australia last year there has been renewed press interest in anti-cellulite pills. As yet, neither the ASA nor CAP has seen satisfactory evidence to support efficacy claims for this kind of product. Members are asked to contact the Copy Advice team before accepting any advertisements for Cellasene, or similar products purporting to have a beneficial effect on cellulite.