Environmental claims in advertising. Is green a grey area? (21 May 2008)
Carbon Neutral, Zero Carbon, Environmentally Friendly and Sustainable are all claims that feature regularly in advertising and marketing material. But what do they really mean? Are consumers being misled? Are companies really making a concerted effort to go green or is it just marketing hype?
The ASA held a stakeholder consultation on Thursday 12 June to discuss these issues.
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International Advertising Law Symposium (22 April 2008)
The International Advertising Law Symposium 2008. Was organised by the Instanbul University Faculty of Law.
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International Direct Marketing Fair 2008 (22 February 2008)
The Committee of Advertising Practice (CAP) and the Advertising Standards Authority (ASA) attended this year's International Direct Marketing Fair 2008.
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