2005

Interactive Kids 2005

Guy Parker, Director of Complaints and Investigations at the Advertising Standards Authority, took part in a panel discussion about how to market responsibly to children using interactive media.

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Advertising Regulation Update

The Committee of Advertising Practice held a free afternoon seminar for advertising and marketing practitioners based in and around West Yorkshire.

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Advice:am  An essential guide to the rules and regulations concerning sales promotions

Due to demand, CAP repeated it's Advice:am seminar on sales promotions on 13 July.

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ASA Graduate Seminars for IPA Agencies

The Advertising Standards Authority and the Committee of Advertising Practice held their annual training session for new staff from IPA agencies.  The seminars took place at the ASA's offices in Holborn. 

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11th Annual Consumer Conference

The 11th ASA Annual Consumer Conference saw over 60 members of the public take the opportunity to meet with representatives from the ASA and to have their say on what they think about advertising standards. The event, which was held at the Park Plaza Hotel in Leeds, was attended by students, community group workers, teachers, religious leaders and people of different ages and backgrounds.  All were keen to air their views.

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Advice:am - an essential guide to the rules and regulations surrounding sales promotions

On 19 May CAP ran the first of its free Advice:am master classes.  The event held in conjunction with the ISP focussed on the rules surrounding sales promotions. 

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TV 2005: Paris - Capitalising On The Expanding Potential of TV: Thinking Outside The 30-Second Box

ASA Director General, Christopher Graham, spoke at this industry event in Paris on Thursday 5 May.  The event looked at the changing face of TV advertising in the 21st century.

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Targeting your marketing: International Direct Marketing Fair

Experts from both the Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) were on hand at the International Direct Marketing Fair to offer advice and guidance to direct marketers on how to ensure their campaigns, both electronic and paper-based, comply with the CAP Code.

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