Newsletters
Our quarterly newsletter Update informs industry members of important developments in ad regulation, ground breaking adjudications that set a precedent and key external factors that impact on the rules.
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Previous editions of Update are listed below:
(please note that due to the recent re-launch of the CAP website, the older editions of Update contain broken links. However, all articles are available on this website via our Latest news section or Site search).
February 2011
CAP updates database practice rules; Training seminar - Advertising to children
January 2011
ASA launches B2B ad campaign; Watch the webcast on ASA's digital remit; 2011 CAP training programme
December 2010
The ASA's update on the Process Review
September 2010
Landmark agreement extends ASA's digital remit; New Codes are here - make sure you comply; Alcohol Advertising Compliance survey
August 2010
Video-on-demand (VOD) advertising
June 2010
The ASA’s Preliminary Response to the Process Review; Publishing hard copies of the Advertising Codes; Child’s play: Why advertising regulation takes a grown-up approach to protecting children; Be CAP Code smart about Environmental claims; Chewing the Fat – Food Compliance Survey 2009; Message in a bottle; New Travel Marketing Help Note: Preparing your campaign for take-off; The Regulation of Participation TV; Telecommunications Marketing: CAP to Review Performance and Usage claims
May 2010
CAP / ASA Annual Report 2009
March 2010
New Advertising Codes launched; CAP welcomes announcement on extension of CAP Code online.
October 2009
Changes to the Advertising Codes: nutrition and health claims in food ads; CCrème de la crème: the ASA’s Health and Beauty Products and Therapies Advertisements Survey 2009; Cheers to the last three years; A minor matter of major importance; Say it loud and say it proud: “I am an Advertisement”; Have your say in the ASA’s process review; CAP website; Dats for your diary.
July 2009
Playing by the rules - CAP and BCAP launch new Guidance for video games and films ads; Meet the new secretary of CAP and BCAP; The Code Review: a busy summer for CAP and BCAP; HFSS TV advertisements: finding the right balance!; Sexism and sensibility; New Antioxidants AdviceOnline entry; Copy Advice website; Dates for your diary.
April 2009
Getting a rise out of the watchdog can result in your ad coming down; Keep taking the medicine?; "You don't drink? That's soooo boring!"; OFCOM shows the way to the HFSS and scheduling restrictions; VW upsets the "volks"; Science and statistics can ground your ad; More things are in heaven and earth than are dreamt about in your advertisement; Reminders and dates for your diary
January 2009
Nutrition and health claims regulation; Verifiability; More research to come on food and alcohol; 'Twas the season; Search for advice on your ads?; Food ads compliance report; Bon Voyage to misleading cruise holiday cruises; Stressed abotu the size of your small print? Suffering from banner ad anxiety?; No prizes for mal-administered sales promotions; Realistic representation of consumer experience and Events dates for 2009.
September 2008
Hits meaningless measuremes of website traffic, Gambling guidance, cars ads, animals and animation, food dvertising to children: OFCOM review; Alcohol Survey 2007
May 2008
CAP Annual Report 2007; Code Review; Cosmetics Compliance Survey; environment; gambling; Sound levels of TV ads
February 2008
Green claims; travel; violence in ads; gambling; broadband speed claims; food and soft drinks; ads and children; cosmetic surgery ads; Code Review; direct marketing; training and events
November 2007
"Free" claims; green claims; travel offers; celebrities in ads; HFSS product / brand ads Guidance Note
September 2007
ASA Chairman; beauty ads; fear and harm;gambling; telecoms and utilities; alcohol; on-screen text; Europe
May 2007
Sound levels of ads; anti-smoking advertising; prescription only medicines
March 2007
Sound levels of ads; sex and violence; headlines and footnotes; comparative claims
December 2006
Telecoms Help Note; food advertising; prize draws; shock tactics; green claims
August 2006
Free claims; language; online remit; political advertising; functional food; gambling ads consultation; flight prices; Ad Alerts; General Media Panel
May 2006
Premium rate telephone lines; alcohol ads and diet and nutritional claims; food; remote gambling; Olympics; Copy Advice; Annual Report
February 2006
Viral ads; technical code changes; toothpaste TV ads and dentist recommendations; e-mail marketing and data protection; Chinese medicine ads; compliance; scams; phone tarrifs