Background briefings

Files stackThe advertising regulatory system places greath emphasis on providing an open and balanced account of the rules contained in CAP and BCAP Codes, the way they are administered by the ASA and the emerging trends.

The ASA has produced a series of summary briefing papers on some of the key areas:

  • alcohol
  • children
  • environment 
  • health and beauty
  • and many more

These can be viewed on the ASA website

Industry zone

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Watch new Advertising Codes seminar

Watch the recording of one of the General Overview of the new Advertising Codes training seminar. All you have to do is login or sign up to CAP Services if you are not already a registered user.

Watch the webcast

Gambling advertising seminar

9 September - designed to update marketers in the gambling industry on the latest guidance and recent ASA rulings to help ensure marketing communications comply with the Advertising Codes.

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FAQs

Have you got a question about CAP and BCAP and how the system works?

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